Boutique Travel Advisory
The art of travel, perfected
Via Privata exists for those who understand that true luxury lies not in extravagance, but in seamlessness. We are your silent partner in travel.
We anticipate needs, remove friction, and create space for what matters most. Our role is simple: to ensure every journey unfolds exactly as it should—without you having to think about the details.
Curated services for discerning travellers
Hotels & Resorts
Preferred partner access to the world's finest properties. Complimentary upgrades, credits, and recognition that transforms a stay into an experience.
Cruises & Expeditions
From intimate river journeys to polar expeditions aboard the world's most distinguished vessels. Carefully selected itineraries for the curious traveller.
Bespoke Experiences
Private access to moments that cannot be purchased—only arranged. Cultural immersions, exclusive events, and encounters that reveal a destination's soul.
VIP Services
Airport meet-and-greet, fast-track immigration, luxury transfers, and around-the-clock support. Every detail managed, every transition seamless.
Our Principles
Discretion
Your privacy is absolute. We never share client information.
Transparency
Same published rates as booking direct. Our value is in the access, not the markup.
Attentiveness
We listen. We remember. We anticipate what you need before you ask.
Availability
Always reachable. Problems resolved before they affect your journey.
Albina Sharapova
Founder & Travel AdvisorFor eight years, I have been organizing travel for family, friends, and private circles—building deep relationships with luxury hotels across six continents. This intimate understanding of service standards and destination nuances is now available to a select clientele.
Via Privata is the evolution of a personal passion into professional practice, backed by the infrastructure and financial guarantees of a major accredited agency.
"We value your time as much as you do. Simply tell us what you need—we take care of everything else."
Albina SharapovaFounder & CEOThe finest in hospitality
Aman · Four Seasons · Rosewood · Mandarin Oriental · Belmond · One&Only · Six Senses · The Peninsula · Cheval Blanc
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